The Resource 98% pure potato, John Griffiths, Tracey Follows
98% pure potato, John Griffiths, Tracey Follows
Resource Information
The item 98% pure potato, John Griffiths, Tracey Follows represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in London Borough of Hammersmith & Fulham Libraries.This item is available to borrow from 2 library branches.
Resource Information
The item 98% pure potato, John Griffiths, Tracey Follows represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in London Borough of Hammersmith & Fulham Libraries.
This item is available to borrow from 2 library branches.
- Summary
- From the late 1960s, advertising pioneers like Stephen King at JWT and Stanley Pollitt at BMP delved deep into the minds of consumers to build some of the UK's most famous brands: the Andrex Puppy, the Sugar Puffs Honey Monster, the Smash Martians. '98% Pure Potato' is the untold history of those real-life Mad Men (and women) who first brought consumers into the advertising process. Through interviews with 20 of the industry's very first planners, the authors depict what it was like working in the early days of advertising
- Language
- eng
- Label
- 98% pure potato
- Title
- 98% pure potato
- Statement of responsibility
- John Griffiths, Tracey Follows
- Language
- eng
- Summary
- From the late 1960s, advertising pioneers like Stephen King at JWT and Stanley Pollitt at BMP delved deep into the minds of consumers to build some of the UK's most famous brands: the Andrex Puppy, the Sugar Puffs Honey Monster, the Smash Martians. '98% Pure Potato' is the untold history of those real-life Mad Men (and women) who first brought consumers into the advertising process. Through interviews with 20 of the industry's very first planners, the authors depict what it was like working in the early days of advertising
- Cataloging source
- StDuBDS
- http://library.link/vocab/creatorDate
- 1958-
- http://library.link/vocab/creatorName
- Griffiths, John
- Dewey number
-
- 659.1'0922
- 659.10922
- Index
- no index present
- Literary form
- non fiction
- http://library.link/vocab/relatedWorkOrContributorName
- Follows, Tracey
- http://library.link/vocab/subjectName
-
- Advertising executives
- Advertising
- Advertising campaigns
- Business and Management
- Label
- 98% pure potato, John Griffiths, Tracey Follows
- Carrier category
- volume
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type MARC source
- rdacontent
- Control code
- 9781783522286
- Dimensions
- 24 cm
- Extent
- 288 pages
- Isbn
- 9781783522286
- Isbn Type
- (hbk.)
- Media category
- unmediated
- Media MARC source
- rdamedia
- Label
- 98% pure potato, John Griffiths, Tracey Follows
- Carrier category
- volume
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type MARC source
- rdacontent
- Control code
- 9781783522286
- Dimensions
- 24 cm
- Extent
- 288 pages
- Isbn
- 9781783522286
- Isbn Type
- (hbk.)
- Media category
- unmediated
- Media MARC source
- rdamedia
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.lbhf.gov.uk/portal/98%25-pure-potato-John-Griffiths-Tracey/KXLvPz0hE1o/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.lbhf.gov.uk/portal/98%25-pure-potato-John-Griffiths-Tracey/KXLvPz0hE1o/">98% pure potato, John Griffiths, Tracey Follows</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.lbhf.gov.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.lbhf.gov.uk/">London Borough of Hammersmith & Fulham Libraries</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.lbhf.gov.uk/portal/98%25-pure-potato-John-Griffiths-Tracey/KXLvPz0hE1o/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.lbhf.gov.uk/portal/98%25-pure-potato-John-Griffiths-Tracey/KXLvPz0hE1o/">98% pure potato, John Griffiths, Tracey Follows</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.lbhf.gov.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.lbhf.gov.uk/">London Borough of Hammersmith & Fulham Libraries</a></span></span></span></span></div>
