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The Resource Exploring corporate strategy, Gerry Johnson, Kevan Scholes

Exploring corporate strategy, Gerry Johnson, Kevan Scholes

Label
Exploring corporate strategy
Title
Exploring corporate strategy
Statement of responsibility
Gerry Johnson, Kevan Scholes
Creator
Contributor
Subject
Language
eng
Summary
An extensive process of market research & product development has formed the basis for this new edition. It covers all of the underlying concepts, processes of development & analytical methods of corporate strategy within a variety of organisations
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Johnson, Gerry
Dewey number
  • 658.4'012
  • 658.4012
Illustrations
illustrations
Index
index present
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
Scholes, Kevan
http://library.link/vocab/subjectName
  • Strategic planning
  • Business planning
  • Business and Management
Target audience
specialized
Label
Exploring corporate strategy, Gerry Johnson, Kevan Scholes
Instantiates
Publication
Note
Previous ed.: Harlow: Prentice Hall, 1999
Bibliography note
Includes bibliographical references and index
Control code
9780273651178
Dimensions
25 cm.
Edition
6th ed.
Extent
xxxvii, 607p.
Isbn
9780273651178
Isbn Type
(pbk.)
Other physical details
ill.
Label
Exploring corporate strategy, Gerry Johnson, Kevan Scholes
Publication
Note
Previous ed.: Harlow: Prentice Hall, 1999
Bibliography note
Includes bibliographical references and index
Control code
9780273651178
Dimensions
25 cm.
Edition
6th ed.
Extent
xxxvii, 607p.
Isbn
9780273651178
Isbn Type
(pbk.)
Other physical details
ill.

Library Locations

    • Fulham LibraryBorrow it
      598 Fulham Road Fulham, London, SW6 5NX, GB
      51.4771154 -0.2025884
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