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The Resource The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff, Clara Shih

The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff, Clara Shih

Label
The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff
Title
The Facebook era
Title remainder
tapping online social networks to build better products, reach new audiences, and sell more stuff
Statement of responsibility
Clara Shih
Creator
Subject
Language
eng
Summary
This text explores the phenomenon of enterprise social networking and the steps everyone from the CEO down to the entry-level information worker must take to win in the Facebook era
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Shih, Clara Chung-wai
Dewey number
  • 658.8'72
  • 658.872
  • 658.872
  • 658.872
Illustrations
illustrations
Index
index present
Literary form
non fiction
http://library.link/vocab/subjectName
  • Target marketing
  • Relationship marketing
  • Affiliate programs (World Wide Web)
  • Online social networks
  • Business and Management
Target audience
specialized
Label
The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff, Clara Shih
Instantiates
Publication
Note
Includes index
Control code
9780137152223
Dimensions
23 cm.
Extent
xiv, 236 p.
Isbn
9780137152223
Isbn Type
(hbk.)
Other physical details
ill.
Label
The Facebook era : tapping online social networks to build better products, reach new audiences, and sell more stuff, Clara Shih
Publication
Note
Includes index
Control code
9780137152223
Dimensions
23 cm.
Extent
xiv, 236 p.
Isbn
9780137152223
Isbn Type
(hbk.)
Other physical details
ill.

Library Locations

    • Shepherds Bush LibraryBorrow it
      6 Wood Lane, Lonodon, W12 7BF, GB
      51.5059745 -0.2241114
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