The Resource The Heineken story : the 'lager' than life tale of the world's bestselling beer, Barbara Smit
The Heineken story : the 'lager' than life tale of the world's bestselling beer, Barbara Smit
Resource Information
The item The Heineken story : the 'lager' than life tale of the world's bestselling beer, Barbara Smit represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in London Borough of Hammersmith & Fulham Libraries.This item is available to borrow from 1 library branch.
Resource Information
The item The Heineken story : the 'lager' than life tale of the world's bestselling beer, Barbara Smit represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in London Borough of Hammersmith & Fulham Libraries.
This item is available to borrow from 1 library branch.
- Summary
- Heineken is known all around the world, but few of the drinkers who eagerly watch the foam rise in their glass have heard of the business ploys, marketing tricks and extraordinary characters that transformed the Dutch family business into a global brand. Taking us on a journey from a small brewery in Amsterdam in 1864 to the present day, 'The Heineken Story' tells the remarkable and sometimes controversial true story of one of the world's largest brewing companies, and of Alfred 'Freddy' Heineken, the singular business man who secured its position
- Language
- eng
- Label
- The Heineken story : the 'lager' than life tale of the world's bestselling beer
- Title
- The Heineken story
- Title remainder
- the 'lager' than life tale of the world's bestselling beer
- Statement of responsibility
- Barbara Smit
- Language
- eng
- Summary
- Heineken is known all around the world, but few of the drinkers who eagerly watch the foam rise in their glass have heard of the business ploys, marketing tricks and extraordinary characters that transformed the Dutch family business into a global brand. Taking us on a journey from a small brewery in Amsterdam in 1864 to the present day, 'The Heineken Story' tells the remarkable and sometimes controversial true story of one of the world's largest brewing companies, and of Alfred 'Freddy' Heineken, the singular business man who secured its position
- Cataloging source
- StDuBDS
- http://library.link/vocab/creatorName
- Smit, Barbara
- Dewey number
-
- 338.4'766342'09492
- 338.476634209492
- Index
- no index present
- Literary form
- non fiction
- http://library.link/vocab/subjectName
-
- Heineken's Bierbrouwerij Maatschappij
- Heineken, Alfred Henry
- Brewing industry
- Industry
- Label
- The Heineken story : the 'lager' than life tale of the world's bestselling beer, Barbara Smit
- Carrier category
- volume
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type MARC source
- rdacontent
- Control code
- 9781781253601
- Dimensions
- 22 cm
- Extent
- 288 pages
- Isbn
- 9781781253601
- Isbn Type
- (pbk.)
- Media category
- unmediated
- Media MARC source
- rdamedia
- Label
- The Heineken story : the 'lager' than life tale of the world's bestselling beer, Barbara Smit
- Carrier category
- volume
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type MARC source
- rdacontent
- Control code
- 9781781253601
- Dimensions
- 22 cm
- Extent
- 288 pages
- Isbn
- 9781781253601
- Isbn Type
- (pbk.)
- Media category
- unmediated
- Media MARC source
- rdamedia
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.lbhf.gov.uk/portal/The-Heineken-story--the-lager-than-life-tale/tVPrecHHtsE/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.lbhf.gov.uk/portal/The-Heineken-story--the-lager-than-life-tale/tVPrecHHtsE/">The Heineken story : the 'lager' than life tale of the world's bestselling beer, Barbara Smit</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.lbhf.gov.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.lbhf.gov.uk/">London Borough of Hammersmith & Fulham Libraries</a></span></span></span></span></div>
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.lbhf.gov.uk/portal/The-Heineken-story--the-lager-than-life-tale/tVPrecHHtsE/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.lbhf.gov.uk/portal/The-Heineken-story--the-lager-than-life-tale/tVPrecHHtsE/">The Heineken story : the 'lager' than life tale of the world's bestselling beer, Barbara Smit</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.lbhf.gov.uk/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.lbhf.gov.uk/">London Borough of Hammersmith & Fulham Libraries</a></span></span></span></span></div>
